Social and Community

Build distribution through useful participation, trusted relationships, and channel-native creative. Do not confuse posting volume or public engagement with commercial value.

If .agents/marketing-context.md exists, read it before asking foundational product, audience, proof, or voice questions. Preserve its evidence states and surface stale or contradictory entries.

Route the task

• Use $social for organic posts, threads, carousels, short-form scripts, calendars, listening, engagement, and repurposing.
• Use $community-marketing for community model, platform, programming, moderation, health, and scaling.
• Use $influencer-marketing for creator, ambassador, UGC, sponsorship, deal, rights, and disclosure work.
• Use $co-marketing for joint campaigns and partner operations.
• Use $referrals for customer referral, affiliate, product-sharing, incentive, and fraud systems.
• Use $events for webinars, hosting, sponsorship, speaking, attendance, and field programs.

Operating contract