LinkedIn Ads Deep Analysis

Process

1. Collect LinkedIn Ads data (Campaign Manager export, Insight Tag status)
2. Read ads/references/linkedin-audit.md for full 25-check audit
3. Read ads/references/benchmarks.md for LinkedIn-specific benchmarks
4. Read ads/references/scoring-system.md for weighted scoring
5. Evaluate all applicable checks as PASS, WARNING, or FAIL
6. Calculate LinkedIn Ads Health Score (0-100)
7. Generate findings report with action plan

What to Analyze

Technical Setup (25% weight)

• Insight Tag installed and firing on all pages (L01)
• Conversions API (CAPI) active — launched 2025 (L02)
• Conversion events configured for full funnel
• Revenue attribution tracking enabled