E-Commerce Marketing Strategy Builder 🎯

Build a complete omnichannel marketing strategy for your e-commerce business. Covers all major channels — paid ads, SEO, email, content, social media, influencers, and referral programs — with budget allocation, audience targeting, and a 90-day action plan.

Installation

npx skills add nexscope-ai/eCommerce-Skills --skill ecommerce-marketing-strategy-builder -g

Capabilities

• Target audience persona: Demographics, interests, pain points, buying motivations, and where they spend time online — built from product analysis and competitor research
• Competitive landscape: How competitors position, price, and market — and where the gaps are
• Channel prioritization: Which marketing channels to use and in what order, ranked by expected ROI for your specific product and stage
• Budget allocation: How to split your marketing budget across channels, with benchmarks
• Email & SMS strategy: Flows, sequences, and campaign types — the highest-ROI channel most sellers ignore
• SEO & content plan: Keyword themes, content types, and publishing cadence
• Paid ads brief: High-level ad strategy per platform (for detailed campaign setup, use ecommerce-ppc-strategy-planner)