discovery-interviews-surveys
Discovery Interviews & Surveys
Table of Contents
Purpose
Discovery Interviews & Surveys help you learn from users systematically to:
- Validate assumptions before investing in building
- Discover real problems users experience (not just stated needs)
- Understand jobs-to-be-done (what users "hire" your product to do)
- Identify pain points and current workarounds
- Test concepts and positioning with target audience
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