Inner world

A short inside-the-body sequence (3–5 clips, 1–2 s each in the edit) that turns the product's mechanism into a mini action movie. Learned from a Facebook ad the user liked (references/breakdown.md, Gemini's shot-by-shot breakdown of it) and tested on Mysa Sea Buckthorn (references/look/, 2026-10-19).

It sits inside the normal pipeline: plan the shots with video-plan, make stills and clips with animated-video-production (or clay-video-production) through Flow. This skill only decides what the inner shots show and how they look and move.

When not to use it

• IRL or photoreal videos: never. There the product's "inside" is macro shots of the real softgel, oil and skin.
• The reference video has its own inside-the-body look: copy the reference. This look is for when there is no reference, or the user asks for it.
• Not every video needs one. One sequence per ad at most, where the voiceover explains how the product works.

What makes it entertaining

1. The product is a hero with a mission. It travels (a softgel flying like a ship, a jet of golden oil), reaches the problem and does something visible to it.
2. Problem → fix you can see. The "sick" world is dull and dark (grey-beige dry layers, maroon blobs, tar); the fix turns it warm, plump and glowing. Pick the product's own mechanism from its page (Mysa: "thin dry layers rebuild thick and moist with omega-7").
3. The camera never rests. Fly-throughs, chase cams, barrel rolls, lunges into a target, pull-backs. Speed ramps: slow drift, then a sudden lunge.
4. Jumps in scale. Room → into the softgel or the eye → millimetre-tall world → back to the room.
5. Generated transitions, never plain cuts in and out of the body (below).