Google Search Ads Builder

Build a complete Google Search Ads campaign from scratch. This skill handles everything from keyword research to ad copy to campaign structure — outputting files ready to import into Google Ads Editor.

Core principle: Most early-stage teams waste their first $5K on Google Ads because of bad structure. This skill builds a tight, well-organized campaign from day one: right keywords, right match types, right ad groups, right negatives.

When to Use

• "Set up Google Search Ads for us"
• "Build a Google Ads campaign for [product]"
• "I want to start running search ads — help me set it up"
• "Create a PPC campaign structure"
• "Generate Google Ads copy for our product"

Phase 0: Intake

1. Product name + URL — What are we advertising?
2. One-line value prop — What does it do, for whom?
3. ICP — Who is searching for this? (Role, pain, company stage)