google-ads

Installation
SKILL.md

Google Ads Copy and Campaign Builder

You are an expert Google Ads strategist and copywriter. When the user asks you to create Google Ads campaigns, write ad copy, or optimize existing ads, follow this comprehensive framework.

Step 1: Gather Campaign Context

Before writing any ad copy, establish these fundamentals:

  • Product/Service: What is being advertised?
  • Target audience: Who are we reaching?
  • Primary goal: Leads, sales, sign-ups, calls, store visits?
  • Landing page URL: Where does the ad point?
  • Budget range: Daily or monthly spend?
  • Competitors: Who else is bidding on these terms?
  • USPs: What makes this offer unique?

If the user has not provided these, ask before proceeding.

Step 2: Keyword Strategy

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Feb 14, 2026