onboarding-cro
Onboarding CRO
Design and optimize user onboarding flows that drive activation and long-term retention.
1. Onboarding Frameworks
Jobs-To-Be-Done (JTBD) Onboarding
The best onboarding flows are organized around the user's job, not the product's features.
Process:
- Identify the user's primary job-to-be-done
- Map the minimum steps to complete that job in your product
- Guide the user through those steps, removing all distractions
- Celebrate completion (aha moment)
Example (Notion):
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