jtbd-analyzer
Installation
SKILL.md
Jobs-To-Be-Done Analyzer
The Core Concept
Customers don't buy products. They HIRE products to do a job.
"People don't want a quarter-inch drill. They want a quarter-inch hole." Actually: They want a shelf → to display photos → to feel proud of family.
The Three Job Dimensions
| Dimension | Question | Format |
|---|---|---|
| Functional | What task needs doing? | "Help me [verb] [object]" |
| Emotional | How do I want to feel? | "Make me feel [emotion]" |
| Social | How do I want to be seen? | "Help me be seen as [quality]" |