Market Analysis Skill

Use When

• Use when proving that the opportunity sits inside a real, financeable market.
• Use when building or reviewing TAM, SAM, SOM, industry trends, or regulatory context.
• Use when revenue assumptions need external market grounding.

Do Not Use When

• Do not use as a substitute for target-customer or competitor analysis.
• Do not use to justify numbers with unsourced optimism.
• Do not use top-down market size alone when a bottom-up view is needed for credibility.

Required Inputs