target-market
Target Market & Customer Analysis Skill
Overview
Generate Section 05 of the business plan: the target market section. Use this skill to identify the highest-priority customer segments, show why they matter, and translate customer understanding into commercially useful profiles.
Use When
- Use when drafting or improving the target market section for a business plan or proposal.
- Use when the business needs specific customer segments, personas, buying logic, and segment priorities.
- Use when customer selection will affect channels, pricing, product choices, or financial assumptions.
Do Not Use When
- Do not use to perform full market sizing or industry trend analysis without the market-analysis skill.
- Do not create personas that are decorative but commercially useless.
- Do not claim certainty where the business only has hypotheses; label assumptions clearly.
Required Inputs
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