Photography & Art Direction

Imagery is the fastest read on a page. A viewer judges "is this real, made by people who care?" from a hero photo before reading a word. Generic stock and default AI output are the loudest slop signals there are — louder than a font, because a bad image is content, not chrome. This skill makes imagery a deliberate, stated, authored choice, exactly as the doctrine Mission demands ("the moat is looking human-made", doctrine/design-doctrine.md §0).