90-Day Content Calendar Generator

Turns approved pillars, campaigns and seasons into a dated 90-day plan of what goes out on which platform, for the client lead and the production team. Apply east-african-english for tone throughout.

Use When

• Pillars, themes and campaigns are agreed and the team needs a dated, post-by-post plan of what goes out on which platform, month by month.
• The schedule must include Ugandan and East African public holidays and observances such as Independence Day, international awareness days and industry seasonal hooks.
• Campaign windows need blocking out so promotions and always-on posts do not clash.
• The client wants a weekly rhythm template, a posting schedule showing each post's approval status, and a pre-publish check that samples posts before they go live.

Do Not Use When

• playbook-content-production for the drafting, design, approval and batching workflow.
• 10-content-pillars when the recurring themes are not yet agreed.
• 12-website-content-plan for blog and website articles.
• Stop before scheduling or publishing to live accounts; hand over the calendar for client approval.

Required Inputs