meta-evergreen-content-strategy
Evergreen Content Lifecycle Management System
Source framework: Macarthy, A. (2022) 500 Social Media Marketing Tips. 6th edn.
Use when
- Produces an evergreen content lifecycle management system — identifying which existing content has durable value, scoring it against a 3-dimension framework, designing a refresh and republication rotation, and building a 90-day schedule that maximises content lifespan without requiring constant new production. Invoke when a client has existing content underperforming due to poor timing or lack of promotion, when production capacity is limited and the client needs to get more from less, or when building a sustainable content plan for a client who cannot produce new content every day.
- Use this skill when it is the closest match to the requested deliverable or workflow.
Do not use when
- Do not use this skill for graphic design, video production, software development, or legal advice beyond the repository's stated scope.
- Do not use it when another skill in this repository is clearly more specific to the requested deliverable.
Workflow
- Collect the required inputs or source material before drafting, unless this skill explicitly generates the intake itself.
- Follow the section order and decision rules in this
SKILL.md; do not skip mandatory steps or required fields. - Review the draft against the quality criteria, then deliver the final output in markdown unless the skill specifies another format.
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