platform-linkedin
LinkedIn Presence Plan
Use when
- Generates a complete LinkedIn presence plan for any client type — organisations (companies, NGOs, agencies) and individuals (professionals, consultants, performing artists, politicians, creatives, executives). Covers profile optimisation, personal brand strategy, Company Page vs personal profile decision, content types and algorithm, thought leadership, social selling, B2B lead generation, employee advocacy, posting cadence, a 30-day content plan, connection and DM tactics, and KPIs. Invoke when a client needs a LinkedIn strategy for B2B lead generation, talent acquisition, thought leadership, investor relations, political or public figure positioning, personal brand building, or social selling. Works for both corporate organisations and individual practitioners.
- Use this skill when it is the closest match to the requested deliverable or workflow.
Do not use when
- Do not use this skill for graphic design, video production, software development, or legal advice beyond the repository's stated scope.
- Do not use it when another skill in this repository is clearly more specific to the requested deliverable.
Workflow
- Collect the required inputs or source material before drafting, unless this skill explicitly generates the intake itself.
- Follow the section order and decision rules in this
SKILL.md; do not skip mandatory steps or required fields. - Review the draft against the quality criteria, then deliver the final output in markdown unless the skill specifies another format.
Anti-Patterns
- Do not invent client facts, performance data, budgets, or approvals that were not provided or clearly inferred from evidence.
- Do not skip required inputs, mandatory sections, or quality checks just to make the output shorter.
- Do not drift into out-of-scope work such as code implementation, design production, or unsupported legal conclusions.
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