WhatsApp Business Strategy

Important: WhatsApp is not a social media platform in the conventional sense — it is a direct communication channel. All content must be high-value, highly relevant, and permission-based. Spam on WhatsApp destroys trust faster than any other channel. Every message sent must earn its place in the recipient's inbox.

Use when

• Generates a complete WhatsApp Business strategy for East African businesses, covering account setup, broadcast segmentation, Status content, groups, opt-in methods, a 30-day message calendar, and KPI framework. Invoke when a client needs a WhatsApp Business presence plan, wants to grow and segment their contact list, or requires a structured broadcast and customer communication strategy.
• Use this skill when it is the closest match to the requested deliverable or workflow.

Do not use when

• Do not use this skill for graphic design, video production, software development, or legal advice beyond the repository's stated scope.
• Do not use it when another skill in this repository is clearly more specific to the requested deliverable.

Workflow

1. Collect the required inputs or source material before drafting, unless this skill explicitly generates the intake itself.
2. Follow the section order and decision rules in this SKILL.md; do not skip mandatory steps or required fields.
3. Review the draft against the quality criteria, then deliver the final output in markdown unless the skill specifies another format.