playbook-geo-newsjacking
Playbook: GEO Newsjacking
Use when
- Generates an operational newsjacking playbook that combines Generative Engine Optimisation (GEO) with real-time content production — setting up automated news alerts, producing GEO-optimised expert commentary within minutes of a breaking story, and distributing across channels to capture AI search citation and organic social traffic simultaneously. Invoke when a client wants to build a thought-leadership content system, when a client is underrepresented in AI search results, when a regulatory or market event is approaching, or when a rapid-response content capability needs to be built from scratch.
- Use this skill when it is the closest match to the requested deliverable or workflow.
Do not use when
- Do not use this skill for graphic design, video production, software development, or legal advice beyond the repository's stated scope.
- Do not use it when another skill in this repository is clearly more specific to the requested deliverable.
Workflow
- Collect the required inputs or source material before drafting, unless this skill explicitly generates the intake itself.
- Follow the section order and decision rules in this
SKILL.md; do not skip mandatory steps or required fields. - Review the draft against the quality criteria, then deliver the final output in markdown unless the skill specifies another format.
Anti-Patterns
- Do not invent client facts, performance data, budgets, or approvals that were not provided or clearly inferred from evidence.
- Do not skip required inputs, mandatory sections, or quality checks just to make the output shorter.
- Do not drift into out-of-scope work such as code implementation, design production, or unsupported legal conclusions.
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