geo-content-strategy
Installation
SKILL.md
GEO Content Strategy
GEO content strategy determines what content to create, in what order, to maximize your brand's visibility in AI-generated answers. It is not the same as SEO content strategy. SEO content strategy is driven by keyword volume and ranking difficulty. GEO content strategy is driven by query extractability, entity authority, and AI citation patterns.
The fundamental question: "For which AI-generated answers should our brand appear, and what content will make that happen?"
How GEO Content Strategy Differs from SEO Content Strategy
| Dimension | SEO content strategy | GEO content strategy |
|---|---|---|
| Prioritization signal | Keyword search volume × ranking difficulty | AI query frequency × citation gap × entity alignment |
| Page type focus | Blog posts, landing pages, pillar pages | Definitions, comparisons, FAQ-rich pages, data-backed content |
| Content format | Long-form optimized for dwell time | Extractable format optimized for sentence-level extraction |
| Success definition | Page ranks in top 3 for target keyword | Brand is cited or mentioned in AI-generated answer |
| Content length | 1,500-3,000 words (long-form SEO) | Quality of extractable statements matters more than word count |
| Update frequency | When rankings drop | Continuously — recency is a primary GEO signal |