geo-for-saas
Installation
SKILL.md
GEO for SaaS
Generative Engine Optimization (GEO) is the discipline of influencing how generative AI engines (ChatGPT, Perplexity, Claude, Gemini) represent your brand in generated answers. While AEO focuses on making individual pages extractable, GEO focuses on the bigger picture: shaping the AI's overall understanding of who you are, what you do, and when to recommend you.
GEO is about reputation in AI. When a buyer asks "What's the best CRM for startups?", GEO determines whether the AI includes you in the answer — even if it doesn't cite a specific page of yours.
GEO vs AEO
| Dimension | AEO | GEO |
|---|---|---|
| Focus | Individual page extraction | Brand-level representation across AI answers |
| Question | "Will my page be cited for this query?" | "Will my brand be mentioned and recommended?" |
| Tactics | Page structure, schema, extractable writing | Entity building, third-party mentions, content authority |
| Scope | On-site content optimization | On-site + off-site brand presence |
| Timeline | Weeks (page-level changes) | Months (entity authority builds slowly) |
| Measurement | Page citation rate | Brand mention rate across query categories |
You need both. AEO without GEO means your pages get cited but your brand isn't recommended. GEO without AEO means the AI knows your brand but cites competitor pages for specific queries.