Marketing plan

The deliverable is one markdown document, the kind of strategy artifact a fractional CMO presents to founders: specific to the client, exhaustive across the tactical surface, and "operationally honest (reflects what their team can actually execute with their current stack and headcount)". AARRR gives the plan its structure; "marketing as investing" gives it its spine. Source: [coreyhaines31/marketingskills, marketing-plan] v1.2.2 (MIT, Corey Haines; its investing principles, budget methods, growth patterns and team model credit Founding Marketing by Corey Haines; its market sizing credits @imMamdouhaboammar, PR #418), copied with its dashes replaced and its skills mapped to this repo. The source reads .agents/product-marketing.md; this repo's file is .agents/product-context.md (anti-slop-copy CONTEXT.md).

Apply only the routes and checks for the selected job. Read a linked skill's named file from its installed folder when available, or from the linked source. Report an unavailable required reference instead of inventing it. [skill-authoring, DISTRIBUTION.md#composing-skills]