founder-sales
Audited by Runlayer on Feb 21, 2026
Malicious tool definition detected
Tool: SKILL.md [1/2] Description: --- name: founder-sales description: Help founders close their first customers and build repeatable sales processes. Use when someone is doing founder-led sales, trying to get their first customers, writing cold outreach, running early sales calls, or asking when to hire their first salesperson. --- # Founder Sales Help the user close early customers and codify a repeatable sales process using insights from 16 product leaders.
Tool: SKILL.md [2/2] Description: fix messaging that isn't landing.
Malicious tool definition detected
Tool: references/guest-insights.md [1/4] Description: # Founder Sales - All Guest Insights *16 guests, 28 mentions* --- ## April Dunford *April Dunford 2.0* > "40 to 60% of B2B purchase processes end in no decision. If you scratch on that data, the majority of those aren't saying, 'Well, I'm not making a decision to buy something new because the old thing we were doing is better.'...
Tool: references/guest-insights.md [2/4] Description: chance on a new product. **Tactical advice:** - Conduct high-volume outreach to find the small percentage of users with high problem intensity *Timestamp: 00:24:25* ## Jen Abel *Jen Abel* > "Founder led sales is really that first milestone that a startup goes through on the commercial side, which is, how do I go out and get my first few customers? ...
Tool: references/guest-insights.md [3/4] Description: product and message. **Tactical advice:** - Do not hire a VP of Sales until you have closed the first couple dozen customers yourself - Use early sales calls as customer development to refine the product-market fit - Focus on becoming 'minimally viable' at selling rather than a master *Timestamp: 00:11:11* --- > "One, it's going to help you with your product development because you're not going to have that abstracted, for sure, two, you're g
Tool: references/guest-insights.md [4/4]