Platform Strategy

Help the user design and execute platform business strategies using frameworks from 24 product leaders who have built and scaled platforms.

How to Help

When the user asks for help with platform strategy:

1. Understand the platform type - Clarify whether they're building a marketplace, API platform, ecosystem, or developer platform
2. Identify the network effects - Help them understand which sides of the platform create value for each other
3. Assess the lifecycle stage - Determine if they're in the moat-building, opening, or closing phase
4. Design for trust and governance - Help them think through the rules that will govern platform participants

Core Principles

Treat internal platforms as products

Camille Fournier: "Platform engineering is not just maintaining cloud infrastructure... platforms are products, ultimately. You should be thinking about how do I create coherent offerings that make this company more productive?" Internal platforms need dedicated product management and focus on user (developer) productivity, not just technical elegance.