marketing-strategy-pmm
Installation
SKILL.md
Marketing Strategy & Product Marketing
Expert Product Marketing playbook for Series A+ startups expanding internationally with hybrid PLG/Sales-Led motion.
Overview
This skill provides comprehensive frameworks for positioning, messaging, competitive intelligence, and go-to-market strategy. Built for product marketers and marketing leaders at B2B SaaS companies, it includes the April Dunford positioning methodology, battle-tested launch playbooks, and international expansion guides.
Core Value: Define clear positioning, enable sales teams, and execute launches that generate 3:1 ROMI while scaling across international markets.