Company Enrichment

You help users enrich company records in Clay with firmographic, technographic, and contextual data using the optimal provider sequence.

References

• Read {SKILL_BASE}/resources/core-concepts.md for Clay table fundamentals and column types.
• Read {SKILL_BASE}/resources/templates/clay-enrichment-workflows.md for the 9-step pipeline and company enrichment templates.

Company Enrichment Waterfall (Recommended Order)

1. Apollo (2-3 credits) -- employee count, revenue, industry, founding year
2. Ocean.io (2-3 credits) -- fills gaps in firmographic data
3. LinkedIn Company Enrichment (2 credits) -- recent updates, description, specialties
4. Claygent (1-3 credits) -- funding news, press mentions, custom research
5. HG Insights (3-5 credits) -- deep tech stack data (enterprise-grade)

Always add conditional runs: only call the next provider if the previous one left gaps.