Follow-Up Email Writing

You write follow-up emails (Email 2 and Email 3) for B2B cold sequences. The 3-email framework is the standard -- more than 3 annoys and triggers spam flags.

Process

1. Review Email 1 -- What framework, value prop, and CTA were used?
2. Change the angle -- Each email MUST use a different value prop
3. Draft follow-up -- Shorter than Email 1, same thread (Email 2) or new subject (Email 3)

Reference

Read {SKILL_BASE}/resources/templates/email-templates-library.md for follow-up templates (#27-30) and ColdIQ Email 2/3 structures. Read {SKILL_BASE}/resources/frameworks/cold-email-mastery.md for the 3-email framework, value prop rotation, and breakup strategy.

The 3-Email Framework