Job Change Signals

Job changes are the #2 buying signal by purchase correlation. New leaders have a mandate for early wins, vendor amnesty period, and budget air cover. Response rate is 3x higher than cold outreach, with peak engagement at days 14-45.

Reference Files

• Read {SKILL_BASE}/resources/timing/job-change-tracking.md for Clay setup and tracking methods
• Read {SKILL_BASE}/resources/buying-signals.md for signal ranking and benchmarks

Why Job Changes Work

• 3x higher response rate vs cold outreach
• Peak engagement: days 14-45 after the change (vendor amnesty period)
• New leaders actively build their stack in first 90 days
• Trust already established with former champions
• Champion job change to target account = 75 points (Tier 1 signal)

Clay Setup - Two Methods