outbound-triggers-6
OUTBOUND Premises (6 Triggers)
1. CXO Passdown
Strategy: Start at the top, get passed down to the right person
Execution:
- Email C-level executive
- Ask for direction to right person
- Creates internal referral
Template:
{{firstName}},
I'm not sure if this lands on your desk or someone else's.
We help [ICP] with [problem].
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