devrel-story-craft
DevRel Story Craft
Design authentic stories, recruit and run TABs, avoid the 12 most common story mistakes, build presence, and define dev-friendly packaging for early-stage developer-facing startups and products. State the area (Story Building, TAB, Presence & Advocacy, Packaging & Pricing) and whether you want review/audit or help planning/generating.
| Area | Review / Audit | Plan / Generate |
|---|---|---|
| Story Building | Audit draft for 12 mistakes, villain rule, evidence | Build story canvas, generate TAB questions, rewrite |
| TAB | Review recruitment plan or call synthesis | Plan outreach, draft messages + 3 questions |
| Presence & Advocacy | Audit posts for authenticity / social proof gaps | Plan calendar, generate signature conversations |
| Packaging & Pricing | Review against "magic free" + value metric rules | Define value metric, design free tier + upsell |
For the full synthesized 12 mistakes with fixes, story canvas template, and explicit counters for rationalizations, load
references/story-framework.md.For TAB recruitment principles, the exact 3 diagnostic questions, email templates, call structure, and synthesis process, load
references/tab-playbook.md.For authenticity rules, 80% presence, 3 steps of advocacy, handling haters, and generating signature conversations, load
references/presence-advocacy.md.For "magic should be free", value metric (eliminate wasted time), win-win pricing, transparency, and packaging audit checklist, load
references/packaging-pricing.md.