sales-braze
Braze Platform Help
Help the user with Braze platform questions — from Canvas Flow journey orchestration and cross-channel campaigns through BrazeAI, Braze Data Platform, segmentation, Catalogs, Feature Flags, and REST API integrations.
Step 1 — Gather context
If references/learnings.md exists, read it first for accumulated knowledge.
Ask the user:
More from sales-skills/sales
sales-funnel
Builds and optimize sales funnels — strategy, structure, conversion optimization, A/B testing, and analytics. Use when your funnel isn't converting, you need to build a funnel from scratch but don't know the right structure, upsell/downsell flow is leaving money on the table, you're not sure which funnel builder to use, or a launch needs a funnel strategy. Do NOT use for email marketing sequences (use /sales-email-marketing), checkout-specific optimization (use /sales-checkout), or webinar funnels (use /sales-webinar). For Groove-specific help, use /sales-groove. For SWAI-specific help, use /sales-swai.
77sales-enrich
Enriches contacts and companies with verified emails, phones, and firmographic data — single-record, batch, and waterfall enrichment with credit optimization. Use when contact data is missing emails or phones, lead records are incomplete or outdated, enrichment credits are burning too fast, you need to enrich a batch of leads before a campaign, or a single enrichment provider isn't catching enough data. Do NOT use for building new prospect lists from scratch (use /sales-prospect-list), interpreting buying signals (use /sales-intent), CRM data hygiene and deduplication (use /sales-data-hygiene), ZoomInfo-specific enrichment config (use /sales-zoominfo), Clearbit/Breeze Intelligence platform help (use /sales-clearbit), RB2B platform help (use /sales-rb2b), 6sense platform help (use /sales-6sense), general Apollo platform help (use /sales-apollo), Clay platform help (use /sales-clay), or LeadMagic platform help (use /sales-leadmagic).
70sales-lead-score
Designs, weight, and tune a lead scoring model for your sales funnel. Use when scores don't predict conversion, MQL/SQL threshold feels arbitrary, reps ignoring lead scores because they're inaccurate, too many unqualified leads passing to sales, or not sure which signals actually matter. Do NOT use for reading existing buying signals (use /sales-intent), building prospect lists (use /sales-prospect-list), or marketing-to-sales handoff process design (use /revops).
70sales-cadence
Designs multi-channel outbound cadences with timing, A/B testing, and content. Use when outbound sequences getting low reply rates, unsure how many touchpoints or what spacing to use, cadence emails sound generic, prospects ignoring calls, A/B tests not moving the needle, sequence performance plateauing, or not sure which channels to include in outreach. Do NOT use for general outreach message writing (use /sales-outreach), marketing cold email (use /cold-email), automated email flows (use /email-sequence), or general Salesloft platform help (use /sales-salesloft).
70sales-deal-inspect
Inspects deal health, map stakeholders, identify risks, and recommend next actions. Use when a deal feels stuck or at risk, you're not sure who the real decision-maker is, champion seems weak or disengaged, MEDDPICC gaps are unclear, a deal review is coming up and you need to prep, or you can't tell if a deal will actually close. Do NOT use for portfolio-level pipeline management (use /sales-pipeline), revenue forecasting (use /sales-forecast), or reviewing a specific sales call (use /sales-call-review).
68sales-proposal-page
Writes and structure a Qwilr proposal page that closes deals. Use when your proposals look generic and aren't closing, you don't know what sections to include, the pricing table confuses buyers, your proposal doesn't stand out from competitors, or you're staring at a blank Qwilr page and need a structure that sells.
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