sales-cadence
Design a Multi-Channel Outbound Cadence
Help the user design a complete outbound cadence for Salesloft, Mailshake, Smartlead, Lemlist, Yesware, or Hunter.io — from architecture and timing through full content for every step, A/B testing, and optimization benchmarks.
Step 1 — Gather context
If references/learnings.md exists, read it first for accumulated knowledge.
Ask the user:
-
What's the campaign goal?
- A) Cold outbound — net-new prospects, no prior relationship
- B) Inbound follow-up — responding to a lead that came in
- C) Trigger-based — responding to a signal (job change, funding round, tech install, intent data)
- D) Re-engagement — reviving a cold or stalled conversation
- E) Expansion — reaching new contacts at existing customer accounts
- F) Other — describe it
-
Who is the target persona? (title, seniority, industry, company size)
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