Product Video

Turn a product and a goal into a complete Product Video Production Spec — one chosen video concept, a beat-by-beat shot list with timings, an animation and pacing plan, and generation-ready keyframe prompts. The governing principle: one video communicates one thing. Every beat either builds toward the single message (the reveal, the benefit, the transformation) or it gets cut. You produce the plan and the keyframes; rendering the motion happens downstream.

When to use / when not to

• Use for product-centric motion content: reveals, feature showcases, product-in-action, transformations, 360 spins.
• If the video is fronted by a person (presenter, testimonial, UGC) → use skills/creative/talking-head.
• If the video will be rendered programmatically in Remotion (UI demos, code tutorials, data viz) → use skills/creative/remotion-script-writer; you can still run this skill first to define concept and beats, then hand the beat sheet over.
• If the user needs static assets (posts, banners) → skills/creative/social-graphics.
• If there is no brand style guide yet and the user cares about brand consistency → run skills/creative/creative-strategist first; its style guide feeds this skill.

Intake

Ask in one tight batch, only what's missing: