Competitor Social Research

Overview

Analyze what competitors are doing on social and what appears to be working. This skill combines profile data, recent posts, outlier analysis, transcripts, and optionally comments to produce a practical competitor brief.

When to Use

Use this skill when the user asks to:

• compare competitors on TikTok, Instagram, YouTube, LinkedIn, Facebook, X, Threads, or other social platforms
• find what content is working in a niche
• benchmark posting frequency, formats, topics, and engagement
• identify content gaps or opportunities
• build a social strategy from competitor research

Workflow