Diagnose Growth

Find the constrained transition in the customer system before prescribing tactics.

Define the system

1. Read .business/context.md, .business/metrics.md, customer evidence, and recent reviews.
2. Define the growth objective, time horizon, customer unit, funnel boundaries, and revenue event.
3. Reconcile definitions, attribution windows, cohorts, currencies, and source dates.
4. Map acquisition, activation, retention, referral, and expansion for the actual business model.

Locate the constraint

For each transition assess: