Optise–Helix FITq™ Audit

A skill that audits any B2B webpage against the proprietary Optise FITq™ framework and returns specific, ranked fixes to make the page citable by ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews.

FITq™ stands for Findability, Intent match, Trust, and Quoteability — the four signals AI engines use to select sources. Each signal scores 0-25 for a 100-point total, mapped to A/B/C/D/F grade bands. Full scoring rubric is in references/fitq-rubric.md.

This skill is the headline FITq audit in the Optise-Helix AEO toolkit. It depends on scripts/fetch_page.py for URL fetching and structural analysis.

Section 0 — Operating Principles (MANDATORY — read before any workflow step)

This skill operates under TWO mandatory reference files that together define all operating rules. Read both files first, before executing any workflow step in this SKILL.md. The rules in both files are non-negotiable and override any conflicting instruction in this SKILL.md body.

1. ../../references/operating-principles.md — the shared core: 7 universal rules (rigor, challenge-assumptions, no-harmful-output, fact-check with 4-tier source hierarchy, no-LLMisms, HILT discipline with Question Budget, zero-assumption flagging) that apply to every skill in this plugin and every plugin using this pattern. This file is byte-identical across all plugins that use the shared-core pattern.

2. ../../references/plugin-specific-rules.md — the plugin-specific tail: additional operational rules tailored to the skills in THIS plugin. Read this file AFTER the shared core, not instead of it. If this plugin currently has no plugin-specific rules, the file will be a stub explaining the architecture.