copy-validator
Copy Validator - Hook-Story-Offer Scorecard
Overview
Ruthlessly assess sales copy against Russell Brunson's Hook-Story-Offer framework combined with classic direct response principles. Score objectively, expose weak points, provide rewrites.
Brunson's Core Principle: "The hook grabs them, the story connects them, the offer converts them."
When This Activates
- "validate my copy"
- "rate my copy" / "rate my headline"
- "is my copy good"
- "why isn't my copy converting"
- Checking copy before publishing
- Landing page, email, or ad copy feedback
The Framework: Hook-Story-Offer Scorecard
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