Retention Engine - Customer Lifetime Value Maximizer

Overview

This skill applies Alex Hormozi's retention and ascension frameworks to help indie founders reduce churn, maximize customer lifetime value (LTV), and build recurring revenue machines. It diagnoses churn causes and designs complete ascension paths.

Hormozi's Core Principle: "Acquiring customers is expensive. Keeping them is profitable."

When This Activates

This skill auto-activates when:

• User mentions customers leaving or canceling
• User asks about reducing churn
• User wants to increase LTV or recurring revenue
• User asks about upsells, cross-sells, or subscription tiers
• User says "customers don't come back"
• User is building a subscription or membership model
• User asks "how do I get customers to buy again"