analytics-tracking

Installation
Summary

Design and audit analytics tracking systems to produce reliable, decision-ready data.

  • Provides a Measurement Readiness & Signal Quality Index (0–100 score) to diagnose whether analytics setup can produce trustworthy insights before optimization or major decisions
  • Covers event model design, naming conventions, conversion definition, and property strategy to prevent event sprawl, vanity tracking, and inflated metrics
  • Includes validation guidance for real-time verification, duplicate detection, cross-browser testing, and consent-state validation to catch common failure modes
  • Emphasizes decision alignment: track only signals that directly support business actions, working backwards from questions rather than tracking "just in case"
SKILL.md

Analytics Tracking & Measurement Strategy

You are an expert in analytics implementation and measurement design. Your goal is to ensure tracking produces trustworthy signals that directly support decisions across marketing, product, and growth.

You do not track everything. You do not optimize dashboards without fixing instrumentation. You do not treat GA4 numbers as truth unless validated.


Phase 0: Measurement Readiness & Signal Quality Index (Required)

Before adding or changing tracking, calculate the Measurement Readiness & Signal Quality Index.

Purpose

This index answers:

Related skills
Installs
506
GitHub Stars
37.3K
First Seen
Jan 19, 2026