marketing-mindset
Installation
SKILL.md
Marketing Mindset
Overview
Most agents answer a marketing question by reaching for a tactic: a hook template, a funnel diagram, a list of channels. That produces plausible text and no decision. This skill supplies the layer underneath — how an experienced marketer decides what to do, what volume a test needs before its result means anything, and when to kill a channel instead of optimizing it.
It is a pure reasoning skill. It reads the user's own context (product, offer, audience, budget, channel data) and returns a verdict with the reasoning attached, including the verdict "this is not worth doing". The full version lives at the source repository; this entry is adapted for this catalog.
When to Use
- The user asks where their first customers will come from, or how to get client #1
- The user asks "should I do X to get Y" and wants an opinion rather than a yes
- The user wants an ad, landing page, or cold outreach sequence written for a real offer
- The user shares test results and asks whether they are good
- The user is choosing between channels, or deciding whether to kill one
- The user asks how to position or launch a B2B or SaaS product
- Do not use for generating a tactic inventory with no decision attached, and do not use it to produce fabricated proof, testimonials, or case studies