Product Vision and Strategy Assessment

When to Use

You have a product vision, a strategy (or lack of one), and you need to know whether they are strong, coherent, and aligned — or where they are failing.

This skill covers four interconnected elements:

• Product vision — the inspiring future state you are trying to create (2–10 years out)
• Product strategy — the sequenced path of product/market bets that get you to that vision
• Product principles — the belief statements that resolve design and prioritization conflicts
• Vision vs. strategy distinction — diagnosing whether a problem is a direction problem, a focus problem, or both

Use this skill when: you are reviewing an existing vision/strategy for quality; creating a new one; diagnosing why teams are misaligned or reactive; or preparing to evangelize direction to stakeholders, investors, or new hires.

Do not use this skill if: You already have a strong vision and strategy and need to write OKRs — use product-okr-implementation. If you need to diagnose team dysfunction, use product-team-health-diagnostic.

Context and Input Gathering