Content Engine

From blank page to published, optimized, and promoted — in one workflow. This skill turns a topic or keyword into a researched, drafted, optimized, and publish-ready piece of content.

Why This Exists

Content creation with OpenClaw today requires manually chaining 4-5 skills: web research, writing, SEO optimization, CMS formatting, and social scheduling. This skill connects the full pipeline so you go from idea to published post in one flow.

The Pipeline

Content Engine runs in 5 phases. The user can run the full pipeline or start from any phase.

Phase 1: Research

When the user provides a topic or target keyword:

1. Competitor analysis: Use web_search to find the top 5-10 ranking articles for the target keyword
2. Structure extraction: For each competitor article, note:
   • Word count (approximate from snippets)