live-product-lineup
Live Product Lineup
A TikTok Live session with the wrong product order leaves money on the table even when GMV is high — the hero product drops before the audience has warmed up, the cheap impulse item lands after the expensive anchor, and the replenishment SKU never gets its moment. This skill designs a minute-by-minute product reveal plan that uses price anchoring, viewer accumulation curves, and category momentum to squeeze more conversions from every hour you go live.
Use when
- A TikTok Shop seller is planning a 60-to-180 minute Live and asks "which product should I show first, and when do I drop the hero?"
- A brand team wants to sequence a launch Live around a new hero SKU and fill the surrounding slots with existing catalog
- A Live host or agency needs a structured rundown with on-air cues, price reveal timing, coupon pushes, and audience-call-to-action moments
- A seller is debriefing a low-performing Live and wants to diagnose whether the lineup ordering — not the products themselves — was the problem
What this skill does
Takes the planned Live duration, the product catalog for the session, target audience, and (optionally) historical Live analytics, and produces a time-coded rundown that distributes products across the Live based on three principles: warmup (low-commitment, high-curiosity SKUs in the first 15 minutes while the audience accumulates), anchor (the highest-margin hero drops at peak concurrent viewer count), and retention (replenishment and discount SKUs in the tail to keep late-joiners converting). It assigns each slot a talk-track angle, CTA, and the exact moment to push the pinned product link.