Buyer Journey Mapper

Audience: Content strategists optimizing for AI citations Goal: Create question-based content grids mapped to buyer personas and journey stages

The AEO Shift

Move from broad "Ultimate Guides" to specific answers for specific questions.

3×4 Content Grid Template

Create for each product line:

Journey Stage	Persona A	Persona B	Persona C
Awareness	"How do I...?"	"What is...?"	"Why does...?"
Consideration	"Best tools for..."	"Compare X vs Y"	"How to choose..."
Evaluation	"Does [Product] do...?"	"[Product] vs [Competitor]"	"[Product] pricing"
Decision	"Can [Product] accomplish...?"	"[Product] ROI"	"How to implement..."

Installs

Source

smithery.ai/ski…y-mapper

First Seen

Apr 21, 2026