Cohort Analyzer

Overview

The Cohort Analyzer skill provides systematic analysis of customer and revenue cohorts to understand retention patterns, lifetime value trends, and business health over time. It enables deep understanding of unit economics evolution and customer quality.

Capabilities

Revenue Cohort Analysis

• Track revenue by acquisition cohort
• Analyze net revenue retention (NRR) by cohort
• Measure expansion, contraction, and churn
• Identify cohort quality trends over time

Retention Curve Analysis

• Build and visualize retention curves
• Compare retention across cohorts
• Calculate retention benchmarks by segment
• Identify retention inflection points