Conversion Psychology Audit

Quick Start

When performing a conversion psychology audit:

1. Navigate the page using browser MCP tools (snapshot, screenshot)
2. Analyze each section against psychological principles
3. Identify missing persuasion triggers
4. Provide specific recommendations with copy/design examples

The 6 Principles of Persuasion (Cialdini)

1. Reciprocity 🎁

People feel obligated to return favors.