Gaming & Entertainment Animation Principles

Apply Disney's 12 principles to create immersive, exciting experiences that maximize engagement and emotional impact.

The 12 Principles Applied

1. Squash & Stretch

• Button Presses: Satisfying squash on tap
• Character Icons: Bounce and stretch for personality
• Achievements: Badges stretch dramatically on unlock

2. Anticipation

• Play Button: Wind-up before launch
• Loot Boxes: Dramatic build-up before reveal
• Level Start: Countdown with escalating energy