latent-demand-discovery
Installation
SKILL.md
The "Latent Demand" framework is a method for identifying high-growth product opportunities by spotting where users are already exerting extreme effort to achieve a goal through inefficient means. When you find people going through a "distortive process" to obtain value, you have found the strongest possible signal for a new product.
The Discovery Process
1. Identify Anomalous Success
Look for products or behaviors that succeed despite massive friction. This is the "Arabic App" signal.
- Scan the charts for anomalies: Look at the top of the App Store. Are there apps in foreign languages charting in your region? Are there apps with terrible UX that everyone is still using?
- Analyze "Duct-Taped" Workflows: Look for users jumping between 3-4 different apps to complete one task (e.g., taking a screenshot in one app, adding text in another, and posting to a third).
- Observe Manual Social Games: Watch platforms like Snapchat, TikTok, or Instagram for "manual" games users play (e.g., posting "tbh" templates and asking for emoji replies).
2. Isolate the "Distortive Process"
Ask: "What is the difficult, manual, or broken thing people are doing right now to get what they want?"
- The Effort Test: If a user is willing to use an app in a language they don't speak, or spend 10 minutes on a manual task that should take 5 seconds, the demand for that value is "latent" and intense.