Sitefire Product Knowledge

When to Activate

• User asks about AI visibility, brand mentions in AI, or Sitefire data
• User wants to create, manage, or execute Sitefire actions
• User asks about competitive positioning across AI models
• User wants to write content based on Sitefire briefings
• User wants to research or manage monitored prompts: use sitefire-prompts
• User mentions topics, actions, briefings, or articles in a Sitefire context

What is Sitefire?

Sitefire is the System of Record for AI visibility. It tracks how AI models (ChatGPT, Gemini, Perplexity, DeepSeek, Google AI Mode, Google AI Overviews) mention and cite a brand across monitored topics. It provides:

1. Visibility analytics — scores, trends, and competitive ranking across AI models
2. Topic intelligence — competitive positioning (winning/losing/competitive/untapped) per topic
3. Actionable plans — AI-generated briefings with specific recommendations
4. Content generation — articles written from briefings by Sitefire's writing agents