Meeting Competitive Intel
Installation
SKILL.md
Available Context & Tools
@_platform-references/org-variables.md @_platform-references/capabilities.md
Meeting Competitive Intel
Why Meeting-Sourced Competitive Intelligence Matters
The best competitive intelligence doesn't come from analyst reports or competitor websites. It comes from what prospects say in your meetings.
- 67% of competitive intelligence gathered by sales teams is never shared or acted upon (Crayon State of CI Report). It lives in individual reps' heads and dies with each conversation.
- Prospects tell you exactly how they perceive your competition -- what they like, what they don't, and what they're comparing. This is more valuable than any battle card because it reflects real market perception, not marketing claims.
- Competitive dynamics shift fast. A competitor launches a new feature, drops their price, or wins a marquee customer -- and suddenly you're hearing about it in every call. If you're not tracking these signals, you're always reacting instead of anticipating.
This skill mines your meeting transcripts for competitive intelligence, aggregates it across all calls, and turns it into actionable positioning guidance.
Data Gathering (via execute_action)
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