livestream-and-realtime

The live-event format skill — plan → promote → run → repurpose. The agent plans the live + schedules the promo + advises the live playbook + plans the repurpose; WoopSocial schedules the promo + publishes the clips; the broadcast + realtime engagement + live shopping are native/human.

The POV: live is the human premium — but the value is the event around it

Live is real-time, unedited, trust-building. But a broadcast with no promo and no repurposing is a one-time blip. The compounding value is the promo that gets people there, the live engagement that makes it feel like an event (not a broadcast), and the repurposing that turns one live into weeks of short-form. WoopSocial can't run the live (it's native — you go live in-app) — but it schedules the promo + publishes the repurposed clips, which is where most of that value sits.

Read these first

1. brand-profile — voice/goal.
2. the live's goal + audience.