marketing-copy
Installation
SKILL.md
Marketing Copy
Generates marketing copy from a brief using the correct persuasion framework, domain patterns, and mandatory de-slop pass. This skill runs a complete workflow -- it does not just list resources.
Copy Type Identification
Identify the sub-type from the brief's type field before selecting a framework.
| Brief type | Sub-type | Framework | Domain reference |
|---|---|---|---|
landing-page-hero |
Landing page hero section | AIDA or 4Ps | references/landing-pages.md |
landing-page-full (short) |
Full landing page, short-form | AIDA | references/landing-pages.md |
landing-page-full (long) |
Full landing page, long-form | PASTOR | references/landing-pages.md |
ad-google |
Google Search ad | 4Us + headline formulas | references/ad-copy.md |
ad-meta |
Meta/Facebook ad | 4Us + headline formulas | references/ad-copy.md |
ad-linkedin |
LinkedIn ad | 4Us + headline formulas | references/ad-copy.md |
value-proposition |
Value proposition | FAB | references/value-propositions.md |
cta |
Call-to-action copy | AIDA (Action step only) | references/landing-pages.md |
hero-section |
Hero section (standalone) | AIDA or 4Ps | references/landing-pages.md |